How we Started
The Samurai Business Group was founded in 2001 with a vision of helping American companies effectively compete in a complex, rapidly changing global economy. Throughout their careers, the partners have worked with domestic sales organizations, foreign sales organizations, and global sales organizations.
Samurai Business Group has a process to develop products and services that will help American sales organizations cope with, and thrive in, 21st century market conditions. In today’s hyper markets, Darwin’s Rule, “Adapt or die,” truly applies.
Meet the Samurai
Bob Lambert, Partner
Bob has over 30 years of experience in strategic business development, marketing and sales for... Read More
Bob has over 30 years of experience in strategic business development, marketing and sales for Fortune 500 companies as well as being the founder of four successful entrepreneurial start-up companies.
Michael Cummings, Executive
Michael is a veteran business coach and strategic account leader in the technology and... Read More
Michael is a veteran business coach and strategic account leader in the technology and professional services industries. He delivers bottom line results by developing account plans and playbooks, go-to market plans, sales process transformations, as well as sales management systems. In addition, he recruits game-changing service leaders and sales talent.
Sheryl Koning, Executive
Sheryl has over 25 years of experience in organizational development and training, recruitment,... Read More
Sheryl has over 25 years of experience in organizational development and training, recruitment, sales and management for Fortune 500 companies. She enables companies to execute and deliver their unique business objectives, talent management, and talent development.